Paid Social — Meta & TikTok
High-performing audience strategies and creative testing to deliver CPI / CPL / CPA at scale.
We build layered audiences (seed → lookalike → interest stacks) and combine that with creative variant testing — motion and static — to lower CPIs and maintain conversion quality. Rapid iteration is our standard.
- Deliverables: 10–20 creative variants, audience sets, tracking URLs, daily optimization report.
- KPIs: CPI, CR, ROAS, CPM, CTR.
- Best GEOs: US, UK, CA, AU, BR, IN, MENA.